Glossary of Terms & Definitions

Performance-Based Advertising

Technical Definition Performance-Based Advertising is the paid advertising segment of Performance-Based Marketing, specifically targeting sales for brick and mortar retail environments. The compensation model is directly tied to the return...

Performance-Based Advertising

Technical Definition Performance-Based Advertising is the paid advertising segment of Performance-Based Marketing, specifically targeting sales for brick and mortar retail environments. The compensation model is directly tied to the return...