Glossary of Terms & Definitions
Performance-Based Marketing
Technical Definition Performance-Based Marketing, in the context of brick and mortar retailers, is a marketing strategy where compensation is determined by the measurable return on ad spend (ROAS). The marketer...
Performance-Based Marketing
Technical Definition Performance-Based Marketing, in the context of brick and mortar retailers, is a marketing strategy where compensation is determined by the measurable return on ad spend (ROAS). The marketer...
Performance-Based Advertising
Technical Definition Performance-Based Advertising is the paid advertising segment of Performance-Based Marketing, specifically targeting sales for brick and mortar retail environments. The compensation model is directly tied to the return...
Performance-Based Advertising
Technical Definition Performance-Based Advertising is the paid advertising segment of Performance-Based Marketing, specifically targeting sales for brick and mortar retail environments. The compensation model is directly tied to the return...